journal

Last Friday the TLC team headed to Woorim, Bribie Island to capture the heart and soul of the Sundaze Collection for our Spring campaign. In this blog, we'll take you behind...

At The Lullaby Club, we believe that everyone deserves to feel stylish, comfortable, and confident, especially through all phases of life. That's why we're thrilled to introduce our latest collection,...

In honour of our latest loungewear collection Bloom, launching 20.09.23, we wanted to take the time to delve into the current trend of loungewear and the history behind TLC. In...

In a world where fashion and art converge, we hosted an enchanting day that combined creativity, community, and style. The occasion was none other than the highly anticipated launch event...

Crafted with meticulous attention, our upcoming Dusk collection features a lounge shirt, lounge skirt, lounge pants, and dress. What sets these pieces apart is their composition – a blend of...

Introducing Dusk - the Dusk Collection is a versatile loungewear capsule that offers multiple pieces you can mix and match seamlessly. Arriving in three beautiful colours: Charcoal, Olive, and Dusty Pink. ...

We are getting closer to the launch day of our newest collection, Dolce, a fusion of sustainable style and artistic flair. In a harmonious collaboration with the talented local artist,...

Here we will provide an in-depth size guide and further look into our latest collection, the Geo collection. GEO | LAUNCHING 09.08.23 This collection showcases our Pearl Set, previously featured...

Green has been making waves in the fashion world as the new go-to colour, and we couldn't be happier about it. At The Lullaby Club, inclusivity has always been at...

The Elevated Essentials collection is a celebration of timeless style, comfort, and inclusivity. With new colour ways and chic prints, we're taking our core range to new heights. One of the...

As we introduce two new colour ways into our Lullaby Club core range including the Lounge Sets, Lounge Pants and Avalon Smocks. We knew we had to create the perfect imagery...

Celebrating the launch of our much-anticipated Denim 2.0 collection, we recently embarked on an exciting adventure in the heart of Brisbane City. We took to the bustling streets, capturing captivating content that...