We’re thrilled to present our latest collection—Heartlands, where Western-inspired design meets modern elegance. This collection is a testament to our commitment to inclusive fashion , offering pieces that combine style , comfort , and versatility. The Heartlands collection features a hand-drawn Western print, curated by the talented team at Design Parlour, bringing to life an eclectic, rustic cowboy aesthetic with a palette of pinks, beige, and tans. From the Alex Maxi Dress to the versatile Scarf Top and Lounge Pants, these pieces are designed to elevate your wardrobe with their unique, modern take on Western wear.
But we’re not stopping there. Alongside the Heartlands collection, we’re also launching new colorways in three of our staple outfits. The Avalon Smock Dress is now available in a soft, romantic pink, while our cult-favorite Lounge Set and Lounge Pants get a playful update in pink gingham. And for those who love a minimalist look, our essentials Tee & Pants now come in a sleek charcoal hue.
Before you dive into this exciting collection, we want to make sure you feel confident about finding your perfect fit. That’s why we’ve created this comprehensive size guide to help you navigate the sizing of each piece. From pricing details to size charts , videos , photos , and model information , we’ve got all the information you need to make informed decisions as you shop the Heartlands collection.
HEARTLANDS | LAUNCHING 04.09.24 | 10AM AEST.
Inclusive Size Guide
At The Lullaby Club, inclusivity is at the heart of everything we do. We believe that fashion should be accessible to all, regardless of size or body shape.
That's why we're proud to announce we have officially extended our size range from Australian sizes 6-22 to 6-26. As well as continuing designs that cater to both pregnant and breastfeeding mothers.
How To Measure For Our Size Guide
1. WAIST: For measuring the waist first button the pants up. Next spread the pants flat on the surface, and remove any fullness and wrinkles from it.
3. HIP: Measure across the hip area
5. LENGTH (outter seam): With the pants buttoned up, spread the pants on a table, floor or any other flat surface, with outseams on both corners. After removing all wrinkles and any fullness, measure the length from the top of the waistband.
Please note: The size chart is the measurements of the garment laying flat
Price List For Our Size Guide
- Heartlands Alex Maxi Dress $130.00
- Heartlands Scarf Top $89.95
- Heartlands Lounge Pants $94.95
- Avalon Smock $130.00
- Pink Gingham Lounge Set $112.00
- Pink Gingham Lounge Pants $89.95
- Essentials Tee Charcoal $59.95
- Essentials Pants Charcoal $84.95
- Essentials Shorts Charcoal $59.95
Related Products
Alex Maxi Dress - $130.00
| SIZE | XS | SM | ML | LXL | XXL | |
| LENGTH | inches | 46.1 | 46.5 | 46.9 | 47.2 | 47.6 |
| cm | 117 | 118 | 119 | 120 | 121 | |
| CHEST | inches | 33 | 36.2 | 37.8 | 43.4 | 47.2 |
| cm | 84 | 92 | 96 | 110 | 120 | |
Model sizing
Iris wears XS (6-8), Bust 86cm, Height 180cm , Hip 95cm, Waist 66cm.
Caitlin wears L/XL (16-18), Bust 115cm, Waist 96cm, Hips 127cm.
Shae (video model) wears 3XL and is a size 22-24. Height 167CM, Bust 114.3cm, Waist 106.68cm, Hips 149.86cm , Cup Size G.
Features:
- Flowy fit
- Adjustable tie shoulder straps
- Pockets in side seam
- Side Seam Zips
- Pregnancy and breastfeeding friendly
- Exclusive Heartlands Print
- 100% cotton fabrication
Heartlands Scarf Top - $89.95
| SIZE | 6-14 | 16-22 | |
| LENGTH | inches | 39.4 | 42.1 |
| cm | 100 | 107 | |
| WIDTH | inches | 39.4 | 42.1 |
| cm | 100 | 107 | |
Model sizing
Iris wears XS (6-8), Bust 86cm, Height 180cm , Hip 95cm, Waist 66cm.
Caitlin wears L/XL (16-18), Bust 115cm, Waist 96cm, Hips 127cm.
Shae (video model) wears 3XL and is a size 22-24. Height 167CM, Bust 114.3cm, Waist 106.68cm, Hips 149.86cm , Cup Size G.
Features
- Square fabric
- Tie in multiple ways
- Exclusive Design Parlour 'Heartlands' Print
- 100% Cotton fabrication
Heartlands Lounge Pants - $94.95
| SIZE | XS | SM | ML | LXL | XXL | 3XL | |
| LENGTH | inches | 38 | 39.8 | 41.54 | 43.7 | 43.7 | 43.7 |
| cm | 96.5 | 101 | 105.5 | 111 | 111 | 111 | |
| WAIST | inches | 24.4 | 27.6 | 29.6 | 31.4 | 33.4 | 35.43 |
| cm | 62 | 70 | 75 | 80 | 85 | 90 | |
| HIP | inches | 47.2 | 51.2 | 54.4 | 58.2 | 62.2 | 66.14 |
| cm | 120 | 130 | 138 | 148 | 158 | 168 | |
Model sizing
Iris wears XS (6-8), Bust 86cm, Height 180cm , Hip 95cm, Waist 66cm.
Caitlin wears L/XL (16-18), Bust 115cm, Waist 96cm, Hips 127cm.
Shae (video model) wears 3XL and is a size 22-24. Height 167CM, Bust 114.3cm, Waist 106.68cm, Hips 149.86cm , Cup Size G.
Features
- Oversized for a comfortable fit.
- Elastic waist for easy wear.
- Pockets for added convenience.
- Pregnancy-friendly
- Exclusive Design Parlour 'Heartlands' Print
- 100% Cotton fabrication
Avalon Smock Dress - $130.00
| SIZE | XS | SM | ML | LXL | XXL | 3XL | |
| FRONT LENGTH | inches | 34.3 | 35.8 | 37 | 38.2 | 39.4 | 40.55 |
| cm | 87 | 91 | 94 | 97 | 100 | 103 | |
| CHEST | inches | 48.8 | 52 | 55.9 | 59.1 | 62.2 | 65.35 |
| cm | 124 | 132 | 142 | 150 | 158 | 166 | |
| WAIST | inches | 55.9 | 59.1 | 62.2 | 65.4 | 67.7 | 71.65 |
| cm | 142 | 150 | 158 | 166 | 172 | 182 | |
Model sizing
Iris wears XS (6-8), Bust 86cm, Height 180cm , Hip 95cm, Waist 66cm.
Caitlin wears L/XL (16-18), Bust 115cm, Waist 96cm, Hips 127cm.
Shae (video model) wears 3XL and is a size 22-24. Height 167CM, Bust 114.3cm, Waist 106.68cm, Hips 149.86cm , Cup Size G.
Features
- Oversized fit
- Smock dress style
- Functional Button & pocket detail
- Billowing sleeves with elastic cuff
- Pregnancy & Breastfeeding friendly
- 55% Cotton & 45% Linen Fabric
Please note: Customers often choose to size down in this style for a less oversized look. Please double check the size guide before making your purchase or reach out to our team for sizing advice. - Colours can appear lighter on screen
Lounge Set - $130.00
| SHIRT SIZE GUIDE | XS | SM | ML | LXL | XXL | 3XL | |
| LENGTH | inches | 24.8 | 26.2 | 27.4 | 28.3 | 29.3 | 30.31 |
| cm | 63 | 66.5 | 69.5 | 72 | 74.5 | 77 | |
| CHEST | inches | 50.7 | 53.2 | 55.6 | 57.8 | 60.2 | 62.59 |
| cm | 129 | 135 | 141 | 147 | 153 | 159 | |
| SHORTS SIZE GUIDE | XS | SM | ML | LXL | XXL | 3XL | |
| LENGTH | inches | 13 | 14.2 | 14.8 | 15.4 | 16.1 | 16.73 |
| cm | 33 | 36 | 37.5 | 39 | 41 | 42.5 | |
| WAIST | inches | 24.4 | 27.6 | 29.6 | 31.4 | 33.4 | 37.79 |
| cm | 62 | 70 | 75 | 80 | 85 | 96 | |
| HIP | inches | 45.6 | 49.6 | 52.8 | 56.6 | 60.6 | 62.2 |
| cm | 116 | 126 | 134 | 144 | 154 | 158 | |
Model sizing
Iris wears XS (6-8), Bust 86cm, Height 180cm , Hip 95cm, Waist 66cm.
Caitlin wears L/XL (16-18), Bust 115cm, Waist 96cm, Hips 127cm.
Shae (video model) wears 3XL and is a size 22-24. Height 167CM, Bust 114.3cm, Waist 106.68cm, Hips 149.86cm , Cup Size G.
Features
- An oversized fit for a comfortable fit.
- Button & pocket detail
- Batwing sleeve
- Roomy elastic waist
- Pockets in shorts
- Candy Gingham in Colour
- Pregnancy and breastfeeding friendly
- 100% Cotton Fabric
Lounge Pants - $89.95
| SIZE | XS | SM | ML | LXL | XXL | 3XL | |
| LENGTH | inches | 38 | 39.8 | 41.54 | 43.7 | 43.7 | 43.7 |
| cm | 96.5 | 101 | 105.5 | 111 | 111 | 111 | |
| WAIST | inches | 24.4 | 27.6 | 29.6 | 31.4 | 33.4 | 35.43 |
| cm | 62 | 70 | 75 | 80 | 85 | 90 | |
| HIP | inches | 47.2 | 51.2 | 54.4 | 58.2 | 62.2 | 66.14 |
| cm | 120 | 130 | 138 | 148 | 158 | 168 | |
Model sizing
Iris wears XS (6-8), Bust 86cm, Height 180cm , Hip 95cm, Waist 66cm.
Caitlin wears L/XL (16-18), Bust 115cm, Waist 96cm, Hips 127cm.
Shae (video model) wears 3XL and is a size 22-24. Height 167CM, Bust 114.3cm, Waist 106.68cm, Hips 149.86cm , Cup Size G.
Features
- Oversized fit
- Elastic waist
- Pockets
- Pregnancy friendly
- 100% Cotton Fabric
Esssentials Tee Charcoal - $59.95
| SIZE | XS | SM | ML | LXL | XXL | 3XL | |
| LENGTH | inches | 26.4 | 27 | 27.6 | 28.1 | 28.7 | 29.52 |
| cm | 67 | 68.5 | 70 | 71.5 | 73 | 75 | |
| BUST | inches | 44.8 | 46.4 | 48 | 52.8 | 56.6 | 51.48 |
| cm | 114 | 118 | 122 | 134 | 144 | 156 | |
Model sizing
Iris wears XS (6-8), Bust 86cm, Height 180cm , Hip 95cm, Waist 66cm.
Caitlin wears L/XL (16-18), Bust 115cm, Waist 96cm, Hips 127cm.
Shae (video model) wears 3XL and is a size 22-24. Height 167CM, Bust 114.3cm, Waist 106.68cm, Hips 149.86cm , Cup Size G.
Features
- Side seam zips
- Breastfeeding & pregnancy friendly
- Slouchy shoulder
- Crew neckline
- Charcoal in colour
- 100% Cotton fabric
Essentials Shorts Charcoal - $59.95
| SIZE | XS | SM | ML | LXL | XXL | 3XL | |
| LENGTH | inches | 15.6 | 16.3 | 17.1 | 17.9 | 18.7 | 18.7 |
| cm | 39.5 | 41.5 | 43.5 | 45.5 | 47.5 | 47.5 | |
| WAIST | inches | 24.4 | 27.6 | 29.6 | 31.4 | 33.4 | 39.37 |
| cm | 62 | 70 | 75 | 80 | 85 | 100 | |
| HIP | inches | 44.8 | 50.4 | 54 | 57.4 | 61 | 64.96 |
| cm | 114 | 128 | 134 | 146 | 155 | 165 | |
Model sizing
Iris wears XS (6-8), Bust 86cm, Height 180cm , Hip 95cm, Waist 66cm.
Caitlin wears L/XL (16-18), Bust 115cm, Waist 96cm, Hips 127cm.
Shae (video model) wears 3XL and is a size 22-24. Height 167CM, Bust 114.3cm, Waist 106.68cm, Hips 149.86cm , Cup Size G.
Features
- Soft Cotton Fabric
- Side pockets
- High Elasticated Waistband
- Pregnancy friendly
- Charcoal in colour
- 100% Cotton fabric
Essentials Pants Charcoal - $84.95
| SIZE | XS | SM | ML | LXL | XXL | 3XL | |
| LENGTH | inches | 38 | 39.8 | 41.54 | 43.7 | 43.7 | 43.7 |
| cm | 96.5 | 101 | 105.5 | 111 | 111 | 111 | |
| WAIST | inches | 24.4 | 27.6 | 29.5 | 31.5 | 33.5 | 37.4 |
| cm | 62 | 70 | 75 | 80 | 85 | 95 | |
| HIP | inches | 47.2 | 51.2 | 54.3 | 58.3 | 62.2 | 66.14 |
| cm | 120 | 130 | 138 | 148 | 158 | 168 | |
Model sizing
Iris wears XS (6-8), Bust 86cm, Height 180cm , Hip 95cm, Waist 66cm.
Caitlin wears L/XL (16-18), Bust 115cm, Waist 96cm, Hips 127cm.
Shae (video model) wears 3XL and is a size 22-24. Height 167CM, Bust 114.3cm, Waist 106.68cm, Hips 149.86cm , Cup Size G.
Features
- Soft Cotton Fabric
- Side pockets
- High Elasticated Waistband
- Pregnancy friendly
- Charcoal in colour
- Wide leg fit
- 100% Cotton fabric
Need Further Assistance?
Stay up to date with all launch information, styling and try-ons via our Instagram and TikTok accounts.
If you seek further assistance regarding sizing never hesitate to reach out to our customer service team at info@thelullabyclub.com.au.
And if you'd love to take a step further and become apart of our supportive Lullaby Club community, you can join the club on our Facebook Community page .
This is a safe space where you can share your favourite Lullaby looks, ask for sizing references from fellow members, view sneak peeks of future collections and be apart of an ongoing, fun space for all.
Happy Shopping!
Love TLC x
Get ready to embrace the rustic charm of The Lullaby Club’s Heartlands collection with our comprehensive size guide . This collection features a hand-drawn Western print in pinks, beige, and tans, showcased in the Alex Maxi Dress, Scarf Top, and Lounge Pants. We’re also introducing new colorways in our staple pieces, including the pink Avalon Smock Dress, pink gingham Lounge Set, and charcoal Essentials Tee & Pants. Our size guide includes detailed size charts , model information , pricing , and videos to ensure you find the perfect fit for every piece. Prepare for launch day with confidence!
